About Ollo Metrics
Ollo Metrics is a Google-certified digital marketing agency. We specialize in search engine marketing, social media ads, custom dashboards, and digital marketing training for you and your team.
Ollo Metrics is about clarity
The word “ollo” comes from the Galician language, which is spoken in a northwestern region of Spain. When translated to English, “ollo” means “eye”, which is central to our goal at Ollo Metrics: Clarity. Clarity in your digital marketing strategy, analytics, outcomes, and KPIs.
Our Purpose
Our purpose is to help you better understand your digital marketing so that you can gain more control over your strategy and become a digital leader in your industry.
How We Work
We believe that the most effective agencies work as guides and partners to the companies they help. We work by becoming an extension of your marketing department, handling the heavy lifting and technical work, and coaching your team along the way.
Our Process
The Ollo Growth Framework
1. Build
- Assess digital presence & landscape
- Research keyword data & competitors
- Identify opportunities that align with goals
- Get clear on metrics & KPIs
- Setup end-to-end tracking with a custom dashboard
- Define the audience, message, offer
- Build a strategic channel plan & ad creative to reach them
2. Optimize
- Implement the strategic plan
- Continually optimize messaging, creative & targeting
- Review data, document insights & test again
- Discuss insights to build smarter strategies
- Define growth opportunities based on data
3. Scale
- Find sources of truth for scaling campaigns
- Go big on proven opportunities
- Leverage technology to do heavy lifting
- Continuously improve the strategy
- Rake in more sales and leads
- Find other areas in the marketing funnel to further improve our efforts
Leadership team
Warren Thompson
Director of Marketing
Warren has 11+ years of experience working as a client-side marketer. In his last role, as Director of Marketing & Events, he built a cross-functional marketing team of seven while achieving a 137% increase in YOY e-commerce revenue growth in 2017. When he’s not working with Ollo Metrics clients he teaches digital marketing workshops and classes at BrainStation and Small Business BC in Vancouver, BC.
Charles Brodeur
Director of Analytics
Charles is a numbers guy! He has an extensive background in digital marketing, analytics, and e-commerce. He has owned and operated numerous businesses in professional services, manufacturing, and logistics. His keen understanding of marketing and business analytics make him an invaluable resource for business owners and marketers that are looking to build systems for measurement and predictable growth.
Digital Marketing Specialists
Lauren Van Woerden
DIGITAL MARKETING COORDINATOR
Lauren is kind, professional, and eager to assist with all your digital marketing organization. With a background in recruiting & real estate, she is adept at learning new industries and seeing out-of-the-box opportunities. Lauren is tenacious about learning & researching new search engine optimization nuances as things change over time, and continues to grow as a digital marketer.
Gaby Beaudoin
OFFICE & MARKETING COORDINATOR
Gaby is part of the day to day organization of Ollo Metrics, from client communication, copywriting to team planning. She loves learning about new industries and excels at creative thinking. Gaby is continually seeking to learn new skills and is excited to grow as a digital marketer.
Natasha Fast
DIGITAL MARKETING SPECIALIST
Natasha is a creative, energetic, and incredibly hardworking Digital Marketing Specialist at Ollo Metrics. Acquiring experience in an array of industries, and noted for her outgoing personality, and creative problem-solving capabilities, she is devoted to continuing to learn about the ever-changing landscape of marketing and delivering eye-catching, high-caliber campaigns.
Pranav Patil
PAID ADVERTISING SPECIALIST
Pranav is a paid advertising expert. He holds a North American business management post-baccalaureate diploma in marketing. He believes in creativity and enjoys turning challenges into opportunities. With the blend of in-depth data analysis, cutting-edge marketing tools, and vast marketing knowledge, he develops effective advertising strategies. Pranav always takes pride in delivering positive results and helping clients to grow their business.
Kim Hong Dinh
DATA & ANALYTICS SPECIALIST
Kim graduated from an intensive Data Science diploma program. Her passion is Data Analytics and Machine Learning. She loves working with numbers and exploring the story behind the data to bring insights to clients. Kim’s experience compiling large data sets and applying appropriate algorithms will develop more effective advertising strategies and produce better-nuanced reporting for clients.
A Yeong Kim
GRAPHIC DESIGNER
A Yeong is an experienced and passionate designer with a versatile skill set, who loves working on brand identities and marketing projects where she can create new product lines or cohesive campaigns. She has designed campaign ads, brand identity, photography, packaging design, editorial layout design, and UX/UI design. She holds a Diploma and Bachelors in Visual Communication Design and Visual Art. Her strength is her ability to conceptualize and bring clients’ visions to life.
Taru Kosola
PAID ADVERTISING SPECIALIST
Taru is a PPC Specialist with extensive experience from various different industries and markets. She has managed accounts from healthcare to SaaS, from retail to construction, and everything in between—in 8 different countries. Taru is a self-proclaimed PPC geek. She loves to stay on top of new trends, tools, and techniques, and bring these to her clients to help them grow their businesses
Jovana Maric
WEB DEVELOPER & DESIGNER
Jovana holds Bachelors and Masters degrees in Marketing and Sales. In addition to her primary role as web developer and graphic designer, Jovana has previous experience in public relations, email marketing, and social media marketing. She is excited by new and challenging web design projects, and is always looking to expand her skills beyond WordPress to other web design platforms.
“With a growth mindset and the right guidance, we believe that you have everything you need to succeed in digital marketing.”
Warren Thompson
Co-Founder, Ollo Metrics
Talk to us about Digital Marketing Training
Book a call to learn more about Digital Marketing Training and how we can help your marketing team learn digital marketing.
Ollo Metrics Team Values
Always be learning and growing
Digital marketing is an ever-evolving field. We are energized by a deep desire to learn more and be our absolute best.
Have an absolute passion for helping others
Your success is our success. We are passionate about providing as much value as possible to our clients. We never settle for “good enough”.
Build open and honest relationships
All great teams are built on trust and respect. We only hire team members who embody these traits and put the needs of our clients first.
Be yourself, but bring your best
Finally, we encourage everyone to bring their absolute best self to work each day and use their unique perspective to help us find new and creative solutions.
Ollo Metrics is a digital marketing agency in Vancouver, BC, Canada.
We specialize in digital marketing, marketing analytics dashboards, and corporate training to help you understand your online marketing opportunities. When working with us you will make informed decisions and connect with your customers in new, more effective ways