How This Winery Increased Store Visits – Case Study
- 6 min read
Strategic Case Study
In a competitive market with many wineries fighting for attention, Yonah Mountain Vineyards aimed to increase store visits and maximize revenue by reaching high-intent customers. Ollo Metrics designed a strategy using Google Ads’ advanced machine learning and geo-targeting to drive foot traffic and boost ROI. By assigning a specific value to each store visit, every ad dollar spent led to measurable offline conversions. The approach combined engaging ad creatives, localized targeting, and data-driven optimization to attract motivated visitors ready to experience the vineyard.
Results : Yonah Mountain Vineyards
The strategy delivered exceptional results across key performance indicators (KPIs), including offline conversions, return on ad spend (ROAS), and store visits. Here are the standout metrics that showcase the success of this approach.
▲ 41.5%
Increase in Store Visits from Q2 to Q3 2024
▲ 95.1%
Growth in ROAS from Q2 to Q3 2024
▲ 136.7%
Year-Over-Year Growth in Store Visits (Q4 2024 vs. Q4 2023)
What Yonah Vineyards has to say
“ I have changed verticals but still use the great team at Ollo. Ever since engaging Ollo for my winery client we have seen major increases in both foot traffic and sales. Ollo is helping us close out 2023 with a bang!”
Russell Sauve
Marketing Director, Yonah Mountain Vineyards
Ready to boost foot traffic and revenue for your business?
Schedule a free strategy call with Ollo Metrics today!
We are a Digital Marketing Agency in Vancouver, BC, Canada. We specialize in Google Ads, Social Media Ads, and SEO (Search Engine Optimization). What makes us different from other agencies is that we place a heavy emphasis on marketing analytics to help connect the dots between marketing costs and revenues generated.
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