Resources

Have you ever read a piece of content and thought to yourself, “Wow, that was really good”? Chances are, it wasn’t just the quality of the writing that caught your attention, but also the way the copy made you feel. Maybe it gave you a sense of urgency or maybe it made you laugh out loud. Whatever the case may be, great copywriting is about more than just good grammar and sentence structure. It’s about understanding how to tap into your audience’s emotions and write in a way that resonates with them.

Does your business run Google Ads? If you do, you may have noticed that Google has added multiple new features and campaigns in recent months. Find out and learn to set up latest updates in Google Ads’ new feature called “Enhanced Conversions”.

It takes a bit of sleuthing to create an effective and useful buyer persona. Use our free template outlined in this blog to start yours today!